A Reflection on Community, Connection, and the Power of Collaboration The holiday season is often synonymous with networking events that feel more obligatory than enjoyable—gatherings where small talk feels forced and genuine connections are rare. But a couple of nights ago, the Inland Empire Chapter of the American Advertising Federation and the PRSA Inland Empire Chapter proved that it doesn't have to be that way. An Evening of Authentic Connection For three hours at the Be

Let's be honest – December networking events can feel like a chore. Forced small talk. Stale cheese cubes. That one person who corners you to pitch their startup for 20 minutes. Mingle Bells is not that event. This is the one night in December where the Inland Empire's marketing, advertising, and PR community actually wants  to show up. Where ugly sweaters are considered power attire. Where business cards are exchanged between bites of actual good appetizers. And where "let's

Prefer to watch instead of read?  We've created a 5-minute video that covers everything you need to know about entering the Addys. Or continue reading below for all the details you can reference later. The American Advertising Awards in about 5 minutes :) That campaign you stayed late perfecting. The concept that finally clicked after weeks of iteration. The design that made your client's jaw drop. Right now, it's living quietly in your portfolio—but what if it could do so mu

The Inland Empire American Advertising Awards competition for both professionals and Students are now open. For all the information, please visit: https://www.inlandempireaaf.com/enter Inland Empire American Advertising Awards Now Open

On Thursday, October 16th, 2025, the Inland Empire chapter of the American Advertising Federation had the privilege of hosting Michael Barnett, founder of Six-Sided Service, at Back to the Grind Cafe in Riverside. Michael delivered an insightful and actionable presentation on customer service excellence that challenged attendees to move beyond theory and into practice. The Core Concept: Imprinting® Michael introduced attendees to his signature concept of Imprinting®, which he

Ready to showcase your creative brilliance? The Inland Empire's premier advertising competition is calling your name. Mark your calendars, creative professionals and aspiring students across eastern Los Angeles County, San Bernardino County, and western Riverside County. The AAF Inland Empire is hosting an exclusive workshop to unlock the secrets of entering the 2026 American Advertising Awards. Workshop Details When : November 13th, 6:00 PM - 8:00 PM Where : Empire Undergrou

The Inland Empire Chapter of the American Advertising Federation is excited to announce our upcoming Lunch & Learn event featuring...

The advertising landscape is constantly evolving, and so is the leadership that guides our industry forward. On Thursday, September 18th,...

What happens when you bring together the Inland Empire's most passionate marketing and advertising professionals for an evening of...

Thursday, June 26 | 5:30 - 8:30 PM | Arts Bar & Grill, Riverside As we wrap up another successful fiscal year, the Inland Empire Chapter...

Local businesses face an increasingly complex digital landscape when trying to reach customers ready to buy. While many marketing...

The Inland Empire Chapter of the American Advertising Federation is pleased to announce an upcoming webinar featuring Erik Witzig, Senior...

Ever feel like your marketing messages are drowning in a sea of digital noise? You're not alone. Our April 30th AAF-IE webinar "Unlocking...

In today's oversaturated digital landscape, capturing consumer attention requires more than clever advertising—it demands an authentic...

Recent legislative developments in California could significantly affect how brands approach social media advertising. Assembly Bill 796,...

On a vibrant evening of March 21, 2025, the Life Arts Center in Riverside transformed into a beacon of creative excellence, hosting the...

The American Advertising Federation - Inland Empire Chapter hosted a webinar on February 26th from noon to 1 pm titled "How Billboards...

American Advertising Awards Gala “This year’s competition has seen a remarkable resurgence in professional entries, reaching pre-pandemic...

Artificial intelligence is transforming the advertising industry. On Wednesday, January 22, Creative Director Ross Patrick, founder of...

In today's ever-evolving advertising landscape, getting lost in the digital noise is easy. However, one traditional medium continues to...