Calling all video production agencies, writers, video producers, directors, and executive producers in western Los Angeles County, San Bernardino County, and eastern Riverside County! The Inland Empire Chapter of the American Advertising Federation (AAF) is thrilled to announce that the American Advertising Awards competition is now open. This is your opportunity to showcase your exceptional work and gain recognition from your peers for your outstanding video production skills in the advertising industry.
What are the American Advertising Awards?
The American Advertising Awards are the industry's most comprehensive and prestigious competition, representing the pinnacle of creative achievement. The competition welcomes all advertising professionals, including video production agencies and individuals involved in creating exceptional video content for advertising purposes. With a wide array of categories to choose from, you're sure to find the perfect fit for your work.
Why should you enter?
There are numerous compelling reasons to participate in the American Advertising Awards competition. Here are a few key benefits:
Gain industry recognition and elevate your reputation. Winning an ADDY award is a distinguished honor that can significantly enhance your career and industry standing.
Showcase your work to a local, regional, and national audience. The American Advertising Awards are a three-tier competition that provides unparalleled exposure to advertising professionals in the Inland Empire, Southern California, and nationally.
Expand your network and connect with industry leaders. The American Advertising Awards offer an invaluable opportunity to meet and collaborate with fellow advertising professionals, fostering potential partnerships and career growth.
Support the advancement of the advertising industry. The proceeds from the American Advertising Awards directly support the AAF and its mission to promote excellence and innovation in advertising through various programs and initiatives.
How can you enter?
Entering the American Advertising Awards competition is simple. Download the PDF to identify the best categories, create an account on the AAF website, and submit your work online. Links are below. The deadline to enter is January 24, 2025.
What categories are most relevant to video production professionals?
The competition features several categories specifically tailored for video production professionals, including:
Television Advertising-Local
This category is designed for single television commercials broadcast within a single market.
Television Advertising-Regional/National
This category is for television commercials aired on national broadcast, cable, streaming services, satellite networks, or in more than one local market.
Online Film, Video And Sound
This category encompasses any commercial created specifically to run on the internet.
Branded Content & Entertainment for Online Film, Video & Sound
This category is for original content created on behalf of a brand that may or may not directly promote the brand or product.
Video Editing
This category recognizes outstanding video editing for any motion picture project that qualifies as advertising, regardless of the method of distribution.
Sound Design
This category is for creative and effective sound design in advertising, including using non-musical elements, sound effects, ambiance, and other sonic devices.
Music Video
This category is for short films that integrate a song and imagery to promote, market, and/or advertise music, performance, or an artist.
What are some examples of successful video advertising campaigns?
Numerous video advertising campaigns have achieved remarkable success. Here are a few examples of ADDY award-winning campaigns:
The "Dollar Shave Club" campaign
This campaign featured a humorous video that went viral on social media, helping to launch the Dollar Shave Club brand.
The "Dove Real Beauty Sketches" campaign
This campaign featured a social experiment that highlighted the beauty of real women, generating significant positive media attention for the Dove brand.
The "Always #LikeAGirl" campaign
This campaign challenged gender stereotypes and promoted female empowerment, earning widespread recognition for the Always brand.
We strongly encourage all video production agencies and professionals in eastern Los Angeles County, all San Bernardino County, and western Riverside County to participate in the American Advertising Awards competition. This is your chance to showcase your exceptional video production skills and gain well-deserved recognition for your outstanding work.
Download the Professional Rules and Guidelines PDF
Download the Student Rules and Guidelines PDF
Visit the competition page for complete details on the dates, fees, and how to enter
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